The right B2B podcasts, found for you.
No time wasted on mass outreach and failed pitches. No putting it off until tomorrow. Confirmed opportunities in your diary every month to reach your audience, build your reputation, and grow your business.
No set up fee. Cancel any time.
Match guarantee
A curated match every month - or your next month is free.
Human-reviewed
An Account Manager checks every match before it reaches you.
Vetted shows
Every podcast meets our PodPair Standards before it joins.
No commitment
No set-up fee. Cancel any time.
How it works
Three steps. A human on every one.
Tell us what you're about. We surface the opportunities that fit. You decide which conversations are worth your time.
Create your profile
Your expertise, your Business Skills, your audience and the topics you want to take to podcasts.
Receive curated matches
Our system surfaces opportunities that fit both sides - weighed against what each side actually wants, not raw volume.
Accept and record
Review the offer and decide. Your Account Manager handles the introduction. You focus on the conversation.
Built for fit, not volume
Relevance, ranked.
Every match is considered against both sides of the brief - so a higher proportion turn into appearances you're glad you made.
- Sector alignment first - no mismatched industries
- Topic fit second - the specific subjects, not the category
- Audience positioning third - institutional vs. retail
- Format fit last - interview depth or panel energy
The match guarantee
…or your next month is free.
Every Lite membership is guaranteed a minimum of one curated match offer every billing period. If we don't deliver, your next month is free - applied automatically, no claim form, no fine print. A promise we built into the product.
Business Skills
Sector matters. So do the skills you bring.
Most platforms ask what industry you're in and stop there. We ask what you're known for - and match on Business Skills as well as sectors, so a strong skill set opens conversations beyond your immediate industry.
Three sectors during beta, by choice
We went deep before we went wide.
Three live sectors now, more over the coming months. Sign up in yours, or join the waitlist.
Professional services
Law, accounting, architecture, consulting - sole practitioners to partners.
Health & wellness
Clinical practice, allied health, healthtech, wellbeing - solo to clinic operators.
Property
Construction, estate agency, investment, development - freelance to principals.
Every match meets our Podcast Standards
A spot only earns its place if the show is worth showing up for.
A real audience
Listener numbers and engagement we can verify - not vanity metrics.
Consistent publishing
A genuine cadence, not a feed that went quiet two years ago.
Clear positioning
A defined topic and audience, so the fit is real on both sides.
A credible host
A professional with a track record worth your time.
A human eye on every match
Software surfaces. People judge.
Our system surfaces opportunities; a dedicated Account Manager reviews every one before it reaches you - fit, context, tone, timing.
Most matches go through cleanly. Some get refined. A few get held back. You see only the ones that pass.
Common questions
The things people ask first.
A B2B podcast guest-matching platform connecting expert guests with B2B hosts across professional services, health, property and the wider business ecosystem. Guests pay a monthly membership; podcasters join free during beta.
B2B founders, business leaders, professional-service partners, in-house experts, and the PR or marketing people who represent them - anyone who wants to grow their reputation on the right podcasts without sourcing those appearances themselves.
Create your profile in a few minutes - tell us your sectors, Business Skills and the topics you want to cover - and we'll start surfacing curated match offers.
We use sector alignment, topic fit, audience positioning and format fit to surface curated opportunities - and an Account Manager reviews every match before it reaches you.
Lite membership is £99/month. Max (more matches, more support) is £299/month - coming soon. Podcasters are free during beta.
You can still join via your Business Skills, or join the waitlist and be notified when your sector goes live. Either way, your interest helps us prioritise what comes next.
Not yet - PodPair is UK-only during beta. We'll expand to other regions in time; get in touch to be notified when we open in yours.
Apply to list your show and, once approved, listing is free during beta. We then become your guest pipeline: matching you with vetted, relevant experts who fit your audience and topics, and streamlining the booking so you get a steady supply of high-quality guests without the cold outreach and chasing.
Ready when you are
Get on the right shows.
Sign up as a guest, list your podcast, or get in touch if you'd like to understand the model first.